GrubList

Empowers individuals with low vision to conveniently order food easily, efficiently, and independently

My Role:

UI/UX Design

UX research

Conducting Interviews

A/B testing

Analyzing Research

Context for Project

This was a group research project where we were tasked with developing and designing a solution for a person with low vision.

Our process to achieve this:

  • Interview our participant (Needs, Struggles, Goals)

  • Find a significant problem

  • Brainstorm solutions based on research (Storyboarding)

  • Co-design with participant

  • Create prototype based on research

Understanding our participant

To understand who our participant was we did an initial interview to gather research on his day-to-day life.

General findings:

  • Participant has been blind for most of their life.

  • Relies on screen readers, apps (AIRA and BeMyEyes).

  • Navigates by headers.

Challenges:

  • Traveling and commuting in unfamiliar areas is a hassle.

  • Restaurant QR code menus are hard to locate and scan.

  • Has to spend more time with typical activities (ex: cooking).

The Problem

After the first interview we decided the problem, we wanted to focus on was ordering food at a restaurant using a menu. Many restaurants have switched to QR code menus due to covid which can be hard to find as someone with low vision. Considering this we defined the following design problem.

Needs: An easier way to locate QR code menus without having to ask.

  • Struggles: Where is the QR code? How to scan it? How to get staff attention?

Goals: A better dining experience: being treated like a normal customer.

A key aspect of this problem was the lack of independence the participant felt in trying to order food. This was a key focus we tried to address during this process.

Brainstorming

Co-Design

After showing our initial designs to the participant we received the following feedback:

Findings

Found our chosen problem space viable.

  • Preferred the menu database mobile app.

Suggestions

Call for staff button.

Crowd-sourced database.

Final Prototype

Reflection

This project was unique to my learning because we had to design an app with the target user being someone with low vision. Understanding their challenges guided the development of features like high contrast interfaces and voice-guided navigation. Incorporating user feedback, the app aims to seamlessly enhance their dining experience. This project emphasized the importance of empathy in UX design and reinforced my commitment to inclusive solutions through all my work

The plus points of this project were:

  • Ux design with consideration to low vision users

    • High contrast colors

    • Big headers and titles for screen readers

  • User Research using interviews to help understand the user’s needs, struggles, and goals.

  • Prototyping and Ideation to consider all the possible options to create the best possible result for the user